What do I sell?
The key to a great product is to first research and identifying the market to which you will sell.
Important questions to ask
What are my hobbies?
What am I passionate about?
What do I have experience in?
Where can I find customers online? and Where can you find the customers for your product or service?
Below are resources to help you determine who will be interested in your product or idea and what joint venture partners you can contact later. You can use them in any particular order and continue to use them throughout this whole process.
- www.ezinesearch.com What ezines would my potential customers read? Are there ezines in my target market? Is their going to be ezines that you can advertise with or ezines publishers that you can joint venture with?
- www.yahoo.com Do a search for key words, and if have a website for a certain product do a keyword search for that and see what websites are our there because if they are listed in the top of yahoo, they get a lot of traffic. Make a list of websites you find on yahoo because these are people who can sell your product and make you money quickly.
- Power of Joint Ventures- Find the people that already have the email lists of 80,000 and the people that are at the top of the search engines and use them to create quick cash. Free Marketing and the #1 way major internet business make millions.
- Find sites that are linking to certain sites by typing “link:www.webaddress.com”
- www.copernic.comThis is free software that allows you to search the web using keywords at all the major search engines at one time.
- www.groups.google.com or http://groups-beta.google.com
Where do your customers network? Here you can see the discussions that are going on in the newsgroups about a subject. You can see what people are talking about.
1. Look for people’s frustrations- when you go into the Google news groups and you search for key words; notice the kind of discussions that are going on. What kind of problems are people having and what things are they frustrated with? Great ideas for new products often come by identify what people’s problems and frustrations may be in a certain area and providing solutions.
- www.overture.com Who are selling to these people in the news groups? Do a search with this tool and see what people are spending on keywords for their subject. See what websites are advertising here. Instead of placing the ad yourself wouldn’t it be a lot less risky in the beginning to have them promote your product if they are already paying for the ad? Also notice how much people are bidding which will help you determine if paid advertising will be an option or if you will just being using JV marketing.
Also, notice the ads that these high bidders have on their sites and how they are selling their product. Click here to go to the keyword selector tool (no WWW) or cut and paste the address into your browser.http://inventory.overture.com/d/searchinventory/suggestion/
- Product ideas from magazines- A tremendous tool for identifying great products, frustrations and problems are magazines. Some of the best ideas can come from magazines. You might think that is crazy and that only online resources should be used and some people will not listen and make a grave mistake because they think everything has to be online. More can be learned about target markets from magazines. They are a great source for joint ventures but you would be sending articles or press releases for print. Go look at all the niche specific magazines and the headlines used. Magazine editors deal with hundreds of thousands of people in some markets and they have to know how to motivate people to buy their magazine. What articles and headliners are going to draw and attract you to pick up the magazine? Again look for frustrations and problems people express in letters to the editor and train your mind to look for product opportunities.
- www.download.cnet.com Look up the most popular downloads and see the software that is being downloaded the most.
- Buzz.yahoo.com (no www) Find out the most searched for keywords in yahoo and commentaries on why the keywords are being searched for so much.
- http://www.nielsen-netratings.com/ Great source for technical data about marketing globally.
- http://pages.ebay.com/sellercentral/whatshot.html eBay releases a monthly list of what is selling by categories and how popular it was. This tool is great to identify potential products and services, as well has power sellers that could be potential joint ventures.
- www.Amazon.com Repeat the same steps and go to their “best selling” section and identify the best selling software and books. What kind of books are people buying?
- www.associateprograms.com A great place to find top affiliates. There is a wealth of information here. Remember you don’t have to be the expert, but you need to know how to find the expert. Identify people that you could interview on certain subjects of interest that could be used as a unique angle for your product.
- marketplace.clickbank.net/ To look for other products, such as e-books that are in the same market.
- http://download .cnet.com/downloads/0-10001-102-0-1.html Check out the most popular downloads
- http://www.nielson-netratings.com/hot_off_the_net.jspCheck out the most accurate internet stats and info
- www.amazon.com Check out the “100 Hot Selling Books” then select “Hardcover Non-Fiction” and on the left side of the screen you will see the 100 best selling hardcover non-fictional books. Do the same for “Paperback Non-Fiction”. Here are 100 ideas that are already selling well. Notice how may of them are in the same general subject. Words are copyrightable, but ideas aren’t. Many of these books will show you benefits that will spark other ideas for new books. The same can be done with electronics.
- The Bookstore- Many of you will laugh and never listen to this advice, but it is some of the best and is an amazing place to develop ideas. Pick up a magazine and start looking for potent ional report ideas. If you read a motorcycle magazine you may find all of these ideas in just one issue of the magazine: “How to choose your first motorcycle,” “Quick and Easy Methods to Customize Your Bike.” All of the above ideas were generated from the letters to editor section.
- www.goodkeywords.com Use this search term suggestion tool. (Download the free version)
- Get to know what is being published in your market so that you can become an expert. You can find most of the ezines by using one of these directories: www.homeincome.com/search-it/ezine/www.e-zinez.com
- Extra Links: www.wordspot.com Check out their weekly top 200 list of the most searched keywords on the webwww.access.gpo.gov click on GPO access and the most common resources. The U.S. government publishes thousands of documents each year. Many of which are in public domain. Some of these may give you ideas for upcoming products. This could be a great tool to help supplement your product with hard statistics and data. It is possible that you find that the government has already done a bulk of the research in regards to your topic and it’s free. You can use it in your ads. www.forumone.comTo help you in the process of finding hot internet products, start participating and visiting online forums everyday. You can find thousands of them about everything and anything. Choose the one’s that you’ve seen that have the most traffic. Participate in conversations and look out for questions people are consistently asking. You can also scan the board and look for the subjects that have the most posts. Use the publications that the government puts out and turn them into products. Most of the materials published by the government are under full public domain which means that they are open for use.Agriculture-www.nalsda.gov
Air Force- www.af.mil
Columbia- www.columbia.edu
Disasters- www.uwex.edu
FEMA- www.fema.gov/library
Finance- www.fedsales.com
Library- www.loc.gov
NARA- www.nara.gov
Books Online- www.books-on-line.com
- Create whole new products out of these public domain materials. Mix and Match different items you find. You may want to put together an Army Survival manual and hiking guide, wilderness maps, etc. Always think about ways that you can add value to you product. Internet Marketing Resale Rights
- Source:www.cbmall.com/pvm/pvmproducts.asp www.Alexa.com Use this site to see how much traffic a site is getting, views they are receiving and page rank. Analyze Your Competitors- Look around all of the websites and find people that are selling a similar product. If you have money and interest, buy it! Take notes on what it’s like, what’s in it, how they target the market and what their offering. If you buy the product you will see what they’re missing and what you could do better. The only way to win in a saturated market is develop strong offers, great sales copy and memorable brand.
